The what, why and how of customer listening
What is customer listening and how can it benefit your organisation? Here we explain the role of independent feedback in driving business success. Most organisations think they understand their customers. Many are working from assumptions. Businesses talk to...Read more >
Deeper questioning for successful transformation
AI poses all sorts of opportunities and threats for organisations. So how should they respond? The threats and opportunities are almost existential which means the response needs to be bold and brave. And that means asking good questions and...Read more >
Talking all things customer insights with Huthwaite International
Looks like I enjoyed this podcast interview. That’s because I did! Yesterday I was interviewed for the Huthwaite Mastering Sales and Negotiations podcast about how customer listening can create actionable insights. I love where work can take you and...Read more >
