Over the last few months we have been refining our offer and as a part of that came to the realisation that our process of using research and customer/employee/market insights to guide what we do is a powerful and critical part of what we offer.
This graphic describes how the research and insights phase of out work helps sense check our customer’s challenge. It invariably highlights new opportunities or different ways of solving the problem, essentially recasting the problem. It also deliver better results.
The process takes longer than the traditional problem ➡️ solution process but the impact is greater. What we find rewarding about this process is that the solution or new ideas are never far away, you just need to seek them out, consider them and work out how to act on them. Our customers tell us that by us asking the questions we getter better repsonses as we are removed from the day to day customer/client relationship.
This focus on insights is why we have decided to talk about the business as an insights agency. If you are interested in accelerating business outcomes then drop me a line. We continue to specialise in the learning, talent and HR markets.