Sharing is caring – the year for reflective content

  If ever there was a year for your brand to produce some end of year content, this is it. 2020 has been a year like no other. The way we live and work has changed due to the...
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A reminder of why you need to check statistics before sharing them

A tweet has been doing the rounds on Twitter which suggests that the suicide rate in the UK since lockdown started has risen by 200%. The BBC’s fact checking service Reality Check has investigated the claim and found that...
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What did your remote readiness survey tell you?

  A few weeks ago we worked with a client to create a remote readiness survey. Their face to face business model had been turned on its head by the Covid-19 pandemic but they had a plan for a...
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L&D should act more like marketers. Really?

I’ve heard speakers at conferences say that L&D should act more like marketers. I get that. By focusing on the audience – and its various segments – L&D can establish an understanding of communication needs and how people would...
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Listening and responding is a useful comms strategy right now

  This is just a quick reflection on our third Content&Comms virtual coffee session which took place yesterday (24/4/20). Ahead of the session I shared the following slide as a way of provoking the conversation.   We didn’t use...
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Useful free resources at the Open University’s OpenLearn

  A part of the Open University’s remit is to provide free, open educational content. This content is delivered via the OpenLearn brand. OpenLearn currently boasts more than 900 free courses on a wide range of topics, from money...
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This is the biggest home working experiment. We should treat it like one

  As an experiment the world’s governments would have found it very hard to lock down travel in order to see what impact that would have on the environment and climate change. And yet that has been one of...
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Where’s the slack in remote working?

  And no, I don’t mean Slack, the comms tool. Not that long ago, if you said you were working from home there would be a few raised eyebrows. The implication was always that you weren’t going to be...
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If ever there was a time to start curating resources . . .

  The current coronavirus crisis will see organisations and learning teams race to go digital with their learning resources, if they haven’t already done so. Before creating new content, think about what’s already available to you and your colleagues...
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Stories for now

  We are in unchartered territory. Unchartered territory means the rules that we normally play by aren’t necessarily relevant or valid. As a brand, what do these times mean for your comms and messaging? This week I’ve seen some...
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