World of Learning Summit 2024 – is L&D heading for AI-mageddon?

Was it a sign? That the opening keynote at the World of Learning Summit was all about Artificial Intelligence and its impact on corporate learning and development. Of course it’s a sign – AI is changing the learning industry...
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6 ways learning brands can cut through the noise in 2024

The corporate learning market has a problem – hundreds of competitors all saying similar things. This means that for suppliers, everyone is a competitor. And for buyers, it’s difficult to know which vendor is right for you and your...
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What’s the future of hybrid working?

Despite hybrid working continuing to be a confusing, tricky landscape for employers and employees to navigate, some organisations are starting to put their stakes in the ground on this issue. In summary: Companies are reconsidering remote work policies, with...
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5 areas of focus for 2024

Happy New Year! Last year was one of the toughest of my working life so I’m looking forward to putting that behind me. Over the Christmas break I have been reflecting on work, our business Insights Media and the...
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Download our study on thought leadership content 101: what, why and how

Insights Media’s head of content Roisin Woolnough has reviewed research into the effectiveness of thought leadership for brands. The findings make the case for creating this type of content to help make your brand more distinctive. This is a...
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Improving the buying process in corporate learning – our latest column for Training Journal

Martin’s latest column for Training Journal looks at whether there is a better way for corporate learning buyers and vendors to do business. It is prompted by the ongoing challenges of trying to navigate a noisy and competitive market....
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Insights Media launches Research Roundup series for corporate learning

Specialist L&D content agency Insights Media has launched its new Research Roundup service for learning teams. Every quarter, Insights Media will focus on an important learning topic and identify between four and six relevant pieces of research, pulling out...
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L&D’s wicked problem and how AI can help

No this wasn’t the title of the opening keynote at this year’s World of Learning Conference, but it was the focus of Dr Philippa Hardman‘s talk. After giving a brief history of artificial intelligence, Hardman, a researcher into learning and...
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The case study sniff test

We have previously carried out sniff tests ahead of industry events to get a sense of what visitors might expect from exhibition stands and what learning suppliers are saying about themselves. With World of Learning starting on Monday 9...
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Demonstrating value through thought leadership content

According to Statista, 50% of marketers expect to increase their content marketing budget this year. So, as a marketer in L&D, HR or talent, how are you going to get more bang for your buck, especially in these economically...
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