Brand sniff test for Learning Systems Specialists
We have just carried out a sniff test on the brands included in Fosway Group’s new categorization of Learning Systems Specialists (see image below). We did this to see if the brands are clearly communicating their specialisms. ...Read more >
What did your remote readiness survey tell you?
A few weeks ago we worked with a client to create a remote readiness survey. Their face to face business model had been turned on its head by the Covid-19 pandemic but they had a plan for a...Read more >
Content and communications through Covid-19: supplier tips and creating content on the fly
In our most recent Content&Comms Coffee session we discussed the best ways for learning suppliers to approach L&D prospects during Covid-19 and how L&D teams can create content on the fly. Our sessions bring together learning suppliers and...Read more >
L&D should act more like marketers. Really?
I’ve heard speakers at conferences say that L&D should act more like marketers. I get that. By focusing on the audience – and its various segments – L&D can establish an understanding of communication needs and how people would...Read more >
Listening and responding is a useful comms strategy right now
This is just a quick reflection on our third Content&Comms virtual coffee session which took place yesterday (24/4/20). Ahead of the session I shared the following slide as a way of provoking the conversation. We didn’t use...Read more >
Useful free resources at the Open University’s OpenLearn
A part of the Open University’s remit is to provide free, open educational content. This content is delivered via the OpenLearn brand. OpenLearn currently boasts more than 900 free courses on a wide range of topics, from money...Read more >
Content and communications through Covid-19
The Covid-19 pandemic is unprecedented. That means we have never experienced anything like it before. There are no rules or best practice guidelines on how brands should respond and how they should communicate with their customers. That’s why we...Read more >
This is the biggest home working experiment. We should treat it like one
As an experiment the world’s governments would have found it very hard to lock down travel in order to see what impact that would have on the environment and climate change. And yet that has been one of...Read more >
Content&Comms Coffee for learning brands
UPDATE: We have added some more dates. These sessions will run weekly at 11.00hrs BST. The next session will be on Thursday 23 April. To register your place, click here. If you would like to discuss a specific...Read more >
Where’s the slack in remote working?
And no, I don’t mean Slack, the comms tool. Not that long ago, if you said you were working from home there would be a few raised eyebrows. The implication was always that you weren’t going to be...Read more >
